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AI Training & Community for Marketers and Entrepreneurs
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theCLICK Essentials - Training
For members of theCLICK Pro or Essentials. Join for FREE or log in to register for training.
Level 1 - The AI Jumpstart Challenge: An Interactive session of Clarity, Hands-On Exercises, and Business Momentum.
A clear, confidence-building intro for creative entrepreneurs ready to use AI to grow now and build what’s next. In just one hour, you’ll shift how you think about work and how you do it. You’ll meet your first AI teammate, learn the C.O.R.E. capabilities of AI, and see how to start using a digital workforce to accelerate the growth of a business. No jargon. No tech background required. Just 60 minutes of clarity, hands-on exercises, and creative momentum — all powered by AI.
Level 2 - AI Skills Studio Essentials: Better marketing — in less time — with AI.
Inside the AI Skills Studio Essentials, you’ll practice real-world, fast-win business tasks using AI. Each 5–10 minute exercise is designed to help you show up stronger in your service business — with better content, smarter strategy, and faster execution. No overwhelm. Just simple, repeatable workflows that help you do things like: write better copy and content, repurpose past work into fresh assets, polish and publish social media posts, use AI to think, plan, and create more clearly.
Upcoming AI Training for Essentials Members
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The AI Tool Whiparound: A 60-Minute Whirlwind Tour of the Major AI Tools and Their Capabilities
📅 Date/Time: Wed, May 14, 2025 at at Noon ET Register here!
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Build Your First AI Employee: Train ChatGPT to Help You Plan, Write, and Make Smarter Decisions
📅 Date/Time: Tue, May 22, 2025 at Noon ET Register here!
👉 Master AI Marketing
theCLICK PRO – Training + Mastermind
Start your Free Trial or log in to register for training.
Level 3 - AI Skills Studio Pro: Level up your marketing work with advanced AI tasks
The AI Skills Studio Pro helps gives you the advanced AI skills you need—so you can charge more, work less, and grow faster with AI.
Each skill is stripped of fluff and built for clarity—guiding you through real business tasks in minutes, so you go from “I don’t get this” to “I’ve got this” without needing a tech background.
You’ll learn how to:
- Use AI to storyboard campaigns and sales sequences
- Build and train custom GPTs to support your delivery
- Analyze your offers, assets, and audience like a pro.
- Deliver smarter strategy — and charge more for it.
Level 4 - “Let’s Build Your AI Workforce” Workshops
You’re not supposed to do it all alone—and with AI, you don’t have to.
These workshops help you assemble your AI Dream Team—including your AI Content Strategist, AI Writing Team, and AI Strategic Advisor—so you can finally get out of the weeds and run your business like a CEO, not a copywriter, marketer, and data analyst rolled into one.
In each workshop you’ll receive the templates, prompts, and step-by-step training to build your AI team member. Plus, you’ll practice using your new AI teammate so you can use this AI again and again to grow your business. (No technical skills required.)
Level 5 -Build What’s Next: Turn Your Skills, Experience, and Passion into a Legacy Business that Scales
Uncover the scalable, sellable offer hiding inside your current work. Whether it becomes a course, a membership, an app, or any other digital product, this is where your Legacy Project begins.
This is a focused, action-ready sprint to help you stop sitting on that “someday” idea — and start building what’s next with AI.
Mastermind 1 - The AI Business Builders Club: Where Creative Pros Build AI-Powered Businesses — Together.
Let’s build something together. The Builders Club is a co-working group for creative entrepreneurs turning their hard-won expertise into scalable products: courses, memberships, software, apps, newsletters, and more.
Bring your work boots because we’re not just talking — we’re building.
Mastermind 2 - The AI Boardroom: Your strategic circle for selling AI services like a Pro.
Your strategic circle for packaging and selling AI as a service. Whether you’re offering AI consulting, building automations, training teams, or embedding AI into client deliverables — this is your space to refine your model, raise your rates, and own your value.
Inside the Boardroom, you’ll:
- Clarify your AI service offering (and pricing)
- Workshop proposals, pitches, and positioning
- Learn how to productize your consulting or training packages
- Get insights on delivery models, capacity planning, and fulfillment
- Stay sharp on new tools and how to apply them with clients.
Upcoming AI Training for theCLICK Pro Members
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The AI Boardroom: Your strategic circle for selling AI services like a PRO.
📅 Date/Time: Thu, May 1, 2025 at 2:00 PM ET Register here!
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The AI Business Builders Club: Where Creative Pros Build AI-Powered Businesses — Together.
📅 Date/Time: Thu, May 8, 2025 at 2:00 PM ET Register here!
👉 Available right now
Most Popular, On-Demand AI Trainings
Join for FREE or log in to to begin your AI training instantly.
Let's Build Your AI Brand Strategist
Build your AI Brand Strategist, a Custom GPT trained to understand and assist in creating your brand’s unique visual identity.
Training Time: 90 minutes
Difficulty: Intermediate to Advanced
AI Boardroom: Sell AI Consulting and Implementation Services
An exclusive mastermind where we discuss how to structure and scale AI services like AI consulting, implementation, training, or automation building. These high-powered sessions will help you refine your business model, pricing, and packaging.
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Find Winning Marketing Hooks and Angles Using Deep Research
Build and use a Deep Research AI Agent to uncover the hooks, angles, and messaging that drive engagement and conversions. Discover your audience’s biggest pain points—without the guesswork— and put them to work in your ads, emails, and sales pages.
Date: 3/21/2025
Start Time: At Noon Eastern Time
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Let's Build Your AI LinkedIn Ghostwriter
Build your own AI social media writer, a Custom GPT trained to craft engaging content in the structure, tone, and format of LinkedIn.
Training Time: 90 minutes
Difficulty: Intermediate to Advanced
Conducting Valuable Market Research Using AI
Use AI to conduct deep, data-driven market research—quickly and efficiently.
Instead of spending weeks gathering insights manually, you’ll leverage AI to generate a comprehensive Market Research Report that covers:
- Industry Trends & Market Size.
- Customer Personas.
- Pricing Models and more.
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Let's Build Your AI Writing Team: The Brand Voice Specialist
Build your own AI Brand Voice Specialist—a Custom GPT trained to refine, edit, and generate content that aligns perfectly with your brand’s tone, style, and personality.
Training Time: 90 minutes
Difficulty: Intermediate to Advanced
How to Create a High-Converting Lead Magnet with AI
Lead Magnets are a powerful way to generate leads. In this training we will plan, outline, and create a high-converting Lead Magnet that turns cold traffic into leads and subscribers.
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Build a Cold Email AI Automation
Build an automation that writes personalized cold reach out emails or LinkedIn messages using Make.com and the Open AI Assistants API.
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Let's Build Your AI Content Strategist
Create a Custom GPT that drives your content marketing planning, messaging, and execution. In this workshop, you’ll build a custom AI that will craft compelling content ideas, fine-tune messaging for different platforms, and align everything with your brand’s voice. (No coding skills needed.
Training Time: 90 minutes
Difficulty: Intermediate to Advanced
How to Build an AI-Powered Content Calendar
Use AI tools to analyze trends, schedule content in advance, and optimize publishing times for maximum engagement and reach.
Training Time: 60 minutes
Difficulty: Intermediate
How Smart Marketers Use ChatGPT Deep Research
If you’re ready to start using ChatGPT like a true marketing research powerhouse, this session is for you. You’ll learn to set up AI research workflows that save hours of manual work and use advanced prompting techniques to get extremely actionable analysis from this AI agent.)
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
Let's Build Your AI Strategic Advisor
Create, train, and practice using your own Custom GPT that acts as a 24/7 growth consultant. You’ll leave with a personalized AI marketing consultant you’ll leverage to grow your business. (No coding skills required.)
Training Time: 90 minutes
Difficulty: Intermediate to Advanced
Adding Custom AI to a Marketing Automation
Adding a layer of artificial intelligence (AI) to a marketing automation is powerful. Adding a layer of AI that contains custom knowledge and instructions is game changing.
Training Time: 60 minutes
Difficulty: Intermediate to Advanced
The AI Tool Whiparound: Autonomy
How do the big players (ChatGPT, Claude, Gemini, Make, Relevance, and Zapier) stack up in the area of agentic AI? In this 60-minute whirlwind session we will explore the right tool to employ when building and deploying AI agents.
Training Time: 60 minutes
Difficulty: Beginner to Intermediate
AI Marketing Mastery - 6 Sessions
A 6-session comprehensive training. Future proof your career and earn more in the AI era by mastering digital marketing strategy and AI.
Training Time: 360 minutes
Difficulty: Intermediate to Advanced
Context Chunking: A Better, More Natural AI Prompting Method
Learn why those massive “ultimate prompts” everyone’s sharing are actually holding you back, and how this “Context Chunking” method produces significantly better (and more reliable!) results with AI.
Training Time: 60 minutes
Difficulty: Intermediate
Digital Labor: How to Hire, Train, and Supervise Your AI Workforce
AI is not just a tool—it’s an intelligent, scalable, and increasingly autonomous workforce. The key to success in this new era? Learning how to hire, train, and manage AI as part of your team.
Training Time: 60 minutes
Difficulty: Intermediate
Deep Research AI Agents: What Marketers Need to Know
ChatGPT Deep Research (released Feb 2nd) and Google Gemini Deep Research are AI agents that give marketers and entrepreneurs access to a world-class research assistant. Learn how marketers and entrepreneurs are putting Deep Research agents to work to grow businesses.
Training Time: 60 minutes
Difficulty: Intermediate
BrandBot: Build a Custom GPT that Speaks Your Brand's Language
Build a custom version of ChatGPT (no tech skills required!) that fully understands your brand’s identity—colors, fonts, and all—and uses that knowledge to help you with web and graphic design.
Training Time: 60 minutes
Difficulty: Intermediate
Build Your First No-Code AI Agent
If you’re new to building AI agents, this is the training for you. In this session, we will dip our toes in waters of autonomous AI. In just 60 minutes you will have built your first AI powered marketing automation.
Training Time: 60 minutes
Difficulty: Beginner to Intermediate
'Operator': What Marketers Need to Know About Open AI's New AI Agent
Open AI’s new AI agent called ‘Operator’ is now in the wild. You give it a task and it operates your keyboard and mouse to execute that task while you do a status meeting with a client or have lunch with your business partner. In this session we will unpack what marketers and entrepreneurs need to know about ‘Operator’.
Training Time: 60 minutes
Difficulty: Intermediate
The AI Marketing Hub Workshop
Turn generic AI into your personalized marketing powerhouse. In this hands-on workshop you will transform basic AI tools (like ChatGPT or Claude) into a custom AI that acts as a sophisticated marketing assistant. (No tech skills required.)
Training Time: 2.5 hours
Difficulty: Intermediate
Custom AI: How to Build a Tailored AI Marketing Consultant
The generic, “off-the-shelf” AI tools like ChatGPT and Claude give you generic and often useless output. Learn how to customize these tools to exponentially increase both the efficiency and quality of your marketing.
Training Time: 60 minutes
Difficulty: Intermediate
The AI Tool Whiparound: AI Multimodality
Multimodality is the AI’s ability to understand and respond with text, images, audio, video, data, and code. See a demo of every major AI tool and its multimodal capabilities so you’ll know which tool to use for the job.
Training Time: 90 minutes
Difficulty: Beginner to Intermediate
theCOMMUNITY
Your AI tribe and training in one place
Connect with marketers and entrepreneurs. who are actively using AI to transform their careers and businesses.
Get help and give help, access exclusive resources, and stay ahead of the latest AI marketing trends anytime and anywhere you have an internet connection.
About your instructor
Hi, I’m Russ. 👋
I’ll be your guide as we navigate the fast-moving (and exciting!) world of AI marketing together.
Over the past two decades, I’ve been immersed in digital marketing—consulting, speaking, and writing about what works (and what doesn’t).
You might know me as the co-author of Digital Marketing for Dummies or from my time leading content and product at DigitalMarketer.
I created theCLICK to give marketers like you the tools, training, and community to thrive in this AI-powered era.
Think of me as your personal AI marketing mentor, here to help you turn this historic shift into real career and business gains.
Have questions? Contact me directly at russ@modernpublisher.com or say hello to me in theCOMMUNITY.
Join us Here
Become a member of theCLICK
👉 Already a member? Log in here.
Essentials
For those at the beginning of their AI journey.- The 60-Minute AI Marketing Jumpstart (Live + On-Demand)
- The AI Marketing Sandbox (Live + On-Demand)
- The AI Tool Whiparound (Live events only)
- The AI Evolution Intensives (Live events only)
- theCOMMUNITY
Pro
For those that aren't dabbling with AI.- Everything in Essentials plus:
- AI Marketing Mastery (Available instantly)
- The "Let's Build Your AI Workforce" workshop series (Live + On-demand)
- AI Agent Accelerators (Live + On-demand)
- Live + On-Demand access to AI Tool Whiparound and AI Evolution Intensive sessions
- theCOMMUNITY Pro
Here’s what people are saying about our
AI Marketing Training
Made for You 🫵
We are marketers.
FREELANCE MARKETERS
Earn more, become more efficient, and better serve clients by leveraging AI.
“Russ’s AI Sandbox trainings are so valuable for me as a marketing and branding consultant. I always walk away feeling much smarter than I did 60 minutes before. Thank you Russ!”
IN-HOUSE MARKETERS
Advance your career by becoming the go-to AI marketing expert in your organization.
“I have been using AI tools for quite some time now and Russ put all of my thinking into a clear easy to consume framework with a real world examples that anyone can jump into.“
AGENCY MARKETERS
Be the smartest AI marketer on your next sales call or status meeting.
“Russ has been instrumental to my career and success. Thanks to him, I now work with amazing clients and have a powerful network. And if I ever have a question, he’s there to help.”
Your Q’s, our A’s.
Is this training and community suitable for beginners?
Absolutely. In fact, we designed our 60 Minute AI Marketing Jumpstart training specifically for beginner and intermediate users of AI.
Do I need to be tech-savvy to use AI?
Not at all. Using AI is actually far easier than using most software applications. If you feel comfortable using email or chat applications like Facebook Messenger, you’ll have no trouble using AI tools like Chat GPT.
Can I access this content and community on my phone or tablet?
Yes. You can access everything from anywhere you have an Internet connection. Upon joining we will send you a link to download the Android or iOS app for your phone or tablet.
Can I cancel any time? How do I cancel my subscription?
Yes. There are no contracts and you may cancel any time. Simply send an email to support@modernpublisher.com and we will promptly cancel your subscription.
Does theCLICK PRO offer a guarantee?
Yes. Feel free to give us a try risk-free. You may cancel for a full refund within 14 days of joining theCLIKK PRO. Send an email to support@modernpublisher.com if you are not 100% satisfied.
Can I sign up my marketing team?
Yes. We give bulk discounts to teams over 8 people. Reach out to support@modernpublisher.com for more information.
Who do I contact if I need support?
We would love to hear from you! Send an email to support@modernpublisher.com with your issue.
Have questions? Send an email to support@modernpublisher.com and we’ll get you an answer.
Join us Here
Become a member of theCLICK
👉 Already a member? Log in here.
Essentials
For those at the beginning of their AI journey.- The 60-Minute AI Marketing Jumpstart (Live + On-Demand)
- The AI Marketing Sandbox (Live + On-Demand)
- The AI Tool Whiparound (Live events only)
- The AI Evolution Intensives (Live events only)
- theCOMMUNITY
Pro
For those that aren't dabbling with AI.- Everything in Essentials plus:
- AI Marketing Mastery (Available instantly)
- The "Let's Build Your AI Workforce" workshop series (Live + On-demand)
- AI Agent Accelerators (Live + On-demand)
- Live + On-Demand access to AI Tool Whiparound and AI Evolution Intensive sessions
- theCOMMUNITY Pro